AIR MILES® Reward Program Q&A

What’s the offer?

When your customer purchases or renews an eligible policy through you, eligible Collectors can get 1 AIR MILES® Reward Mile for every $20* spent on premium (including taxes*).


Once registered, your customer will begin to get Miles.


What is the AIR MILES Reward Program all about?

The AIR MILES Reward Program is Canada's most recognized loyalty program, with nearly 11 million active Collector Accounts, representing approximately two-thirds of all Canadian households. AIR MILES Collectors get Miles at more than 300 leading Canadian, global and online brands, and at thousands of retail and service locations across the country.

It is the only loyalty program of its kind to give Collectors the flexibility and choice to use Miles on aspirational Rewards, such as Merchandise, Travel, Events or Attractions, or instantly, in-store or online, through AIR MILES Cash at participating Partner locations.

For more information, visit airmiles.ca


Who is eligible to get Miles?

Eligible customers include those who have a home, vehicle or small business insurance policy with WA. The offer to get Miles is only available to eligible customers in the provinces of British Columbia (excluding personal auto and Individually Rated Commercial Auto), Alberta, Ontario, Quebec (SME Commercial Insurance only), New Brunswick, Nova Scotia, Newfoundland and Labrador, and Prince Edward Island, as well as the territories of Yukon, Nunavut and the Northwest Territories. Policies serviced by WA for the Risk Sharing Pool, Facility Association or Residual Market are not eligible to get Miles.


How does your customer get Miles with WA?

Your customer simply needs to register their AIR MILES Collector Number, WA policy number and effective date of their policy at rsagroup.ca. They will get Miles monthly, based on the total value of the policy premium, including taxes, divided by the term of the policy in months and then divided by 20. In the case of a policy premium that is the equivalent of less than $20* in premium per month, a minimum of 1 Mile will be issued each month.*

Read the full Terms and Conditions here or call the WA service line at 1 888 877 1710.


For your customers


How do I become an AIR MILES Collector?

If you are not already a Collector, you can join AIR MILES at airmiles.ca/enroll.


I think I had an AIR MILES Card once, but I can’t find it. What should I do?

If you think you already may be a Collector but have lost your AIR MILES Card, or simply need supplementary Cards, they can be ordered through airmiles.ca or the AIR MILES App, available on the App Store or the Play Store. If you are not already a Collector, you can join AIR MILES at airmiles.ca/enroll.


What happens if I’m not a Collector, but my spouse/family member is? Can they give me their AIR MILES Card?

You can use any valid AIR MILES Collector Number; however, only one Collector Number can be used with each policy.


Can I add my AIR MILES Collector Number to my policy after it is purchased?

Yes. An AIR MILES Collector Number can be added to a policy after the effective date, but Miles will not be issued retroactively. In order to add your AIR MILES Collector Number, please visit rsagroup.ca or call WA at 1 888 877 1710. Miles will begin to accumulate once you have registered with WA as an AIR MILES Collector. Miles will be issued monthly over the course of the remaining policy term.


Can I get Miles without showing my AIR MILES Card to the broker?

Yes, you can simply register your AIR MILES Collector Number, WA policy number and effective date of your policy here once you receive your new or renewed eligible policy.


How many brokers are included in the AIR MILES Reward Program at WA?

WA, as part of the RSA Group, works with a national network of over 800 insurance brokerages across Canada. To find a broker near you, visit rsagroup.ca or call 1 888 877 1710.


When will I see Miles I get on my AIR MILES Statement?

You can see the Miles you get in your AIR MILES Account transaction history. The Miles will go into a Collector’s AIR MILES Cash and/or AIR MILES Dream Account(s) in accordance with their balance preference at the time of issuance. Simply login at airmiles.ca or through the AIR MILES App to see your Account balances and transaction history. It may take up to 75 days for Miles to appear in your account.


Where do I go if I have questions about my AIR MILES Collector Number?

For questions about AIR MILES, or your Account(s), or to browse Rewards and many self-serve options including Order Cards and Missing Miles inquiries, visit airmiles.ca.


Can I pay my premiums with an AIR MILES credit card to get Miles twice?

Absolutely. WA is pleased to offer credit card payment options. Collectors can get Miles when paying for purchases using AIR MILES credit cards—click here to learn more. Customers can also pay using other credit card products, depending on their payment plan; however, Miles will not be issued by that credit card.

*Terms and Conditions apply. Not available in Manitoba or Saskatchewan.


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